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When we use our hard-earned holiday coin to patronize BIPOC-owned cannabusinesses, we diversify more than our stash boxes.

Supporting BIPOC-owned companies ensures diverse representation in an industry that has been historically and violently inhospitable to Black and Brown folks. It also reinvests in the BIPOC future and community, potentially inspiring a new generation of cannabis-centered entrepreneurs to further normalize plant medicine without fearing the lifelong effects of legal repercussions and criminal records.

If you haven't already, lean into this year's holiday shopping with these BIPOC-owned brands that'll delight cannasseurs, pot moderates, and even weed novices this season and beyond.

Note: Each brand on this list has been vetted and validated by Cannaclusive's database (InclusiveBase) of BIPOC cannabusiness owners, founders, and CEOs.

Elevate Jane: Smoking accessories

Packed with any type of smoking accessory you could possibly need, Elevate Jane offers unique options ranging from beautiful pipes to colorful rolling papers and everything in between. The brand is run by a diverse team of women who are passionate about destigmatizing weed through artistic and thoughtful accessory designs.

Available: Nationwide

Green Heffa Farms: Hemp tea blends

Based in Alabama, Green Heffa Farms produces botanical tea blends and herbal "steam" blends featuring hemp flower amidst a curated melange of robust aromatics. Founded by Clarenda Stanley — aka Farmer Cee — Green Heffa Farms was developed with a commitment to what Stanley refers to as "the four Es: economic empowerment, equity, education, and environment," as well as reverence for Indigenous, heritage farming.

Green Heffa's Steam blends are formulated with their own hemp in addition to herbs like holy basil, damiana, lemon balm, and hibiscus. Bonus: Green Heffa's package art is so gorgeous you'll want to display it on your counter long after the last cup is brewed.

Available: Nationwide

TOQi: 510-thread vape battery and accessories

It's unlikely that the committed vapers in your life are without their own battery; regardless, consider upgrading their 510-thread vapes for an ergonomic, palm-size model that can be fitted to work with carts or a consumer's own concentrates.

TOQi is particularly remarkable for its use of wireless charging tech — the device can be charged via USB input, or via the TOQi wireless charging bank, which can charge two devices at once. Further, the TOQi charges twice as fast as other, commensurate vape battery models, and has a battery almost double the size of its competitors. If the hardcore vaporizer in your life deserves an upgrade, TOQi is a smart place to start.

Available: Nationwide

Just The Tip: Smoking accessories

just the tip

We can all agree that the days of sharing mouth-wet joints with strangers are behind us, but sharing weed is always a good look. These days, we just have to accessorize accordingly, and Just The Tip is the perfect smoking appendage for our time.

These blown glass joint holders act as personal filter tips and stylish joint extenders for those feeling their circa 1961 Cruella DeVille fantasy. The line is designed to be worn as a medallion or easily tucked into a pocket, and pieces are available in a chic assortment of hues and creative, art-glass textures.

Founded by Mary Hines after a heady evening at the Red Rocks Amphitheater in Denver, Colorado, Just The Tip not only makes sharing joints with new friends possible once again, it makes the whole arrangement considerably sexier.

Bonus: it doubles as a one-hitter in case there are no joints to hold.

Available: Nationwide

SHOKi: Infused beverages and mocktails

As cannabis takes over the alcohol market, infused mocktails and non-alcoholic cannabis beverage options are exploding. SHOKi's mixes, Black and women-owned and made with ingredients directly from West Africa and the Caribbean, are a tasty alternative to party drinks with holiday feasts.

Check out the brand's infused Ruby Spice, Passion Fruit, Mint, and Pineapple mixes, or go for its non-infused and non-alcoholic options for a tasty treat that won't put you over the moon.

Available: California (infused) and nationwide (non-infused)