I like the selection over here; it's something new. I've been looking to get my hands on some Cookies brand flavors. The terpene profiles are unique, and the bag appeal + quality never lets you down. They need to put a sign that simply says, "Do not touch the jars" instead of whatever is there now; it's not clear. Express needs some shade and signage to quickly direct people into the right lane. It might be a good idea to start plastering some of what's on the menu on the walls or on TVs while people are waiting and standing around. The labels on the jars should be 360 if you can't touch them. It's hard to see what they say on them because they face in all different directions. The back of the menu could also be used to list additional products like concentrates, cartridges, edibles, merchandise, etc. Set up free WiFi that redirects the web browser. Add web survey for giveaways chance to meet Berner, Merchandise, 1c Items, etc.