Won on gram price, quality, and the sheer laid-backness of the experience. They're new, only 2 dudes in there at the time - one hard at work setting up shop, the other an extremely likable owner/operator type. Gram prices down to $9, and the quality aint half bad. It's a little further up the road, since we were staying downtown, but we're glad we took the trip because the guy was so chill and the prices were right.