First of all, the flavor and taste is so light and sweet. It tastes like a seltzer but way more refreshing and clean. My bf and I had a movie night in when these and we absolutely loved them! You get a nice high throughout the night while sipping. I also love how you can drink these with friends - it definitely takes the pressure off if you don’t drink but still want to be social. I actually like the taste and experience of these way more seltzers.