VOTE NO Daily Doob | Perpetual's Tangerine Punch Pre-Roll

We’re thrilled to see Nimbus Cannabis take up the task of spreading awareness about legalization through an actual product. Not only because someone had to do it, but because the brand is so ideally calibrated for the effort. With its Daily Doob preroll series already delivering a rotating spread of headline strains to stores across the state, Nimbus piggybacked the product concept, tweaking it to broadcast the news item dominating the industry right now—Question 8, and the effort to repeal adult-use marijuana in Mass. For the mission of spreading awareness through accessible “Vote No” message-branded combustibles, Nimbus enlisted cultivator allies to provide additional flower. The list of hitters includes: U4EA Farms, Garden Remedies, Resinate, Perpetual, Suncrafted, The Heirloom Collective, Bountiful Farms, High Plains Farm, Holistic Industries, Tree House. We first heard rumblings about some kind of project like this being in the works back in June. The ‘Vote No Preroll” rollout by Nimbus is not connected to the official No on 8 campaign organized by the Committee to Protect Cannabis Regulation. “The whole point was to bring the legal industry together and raise awareness and hopefully protect legal cannabis in Massachusetts in the long run,” Brian Adams, the founder and CEO Hudson Botanical Processing, the company behind Nimbus. “Hopefully we get these out-of-state actors to go away for good,” he added. “But really, it’s been an amazing way to bring people together from different companies across the state, and that’s the main point of what we’re doing with this.”